BBC News - Start-up stories: Arvind Rao: "Arvind Rao believes there are two forces that must drive every entrepreneur: hunger and passion.
Indeed the co-founder of OnMobile says it's what drove him to leave his 'very comfortable job' working in the financial services sector in New York to start his own business developing value-added services for mobile phones.
Now in its eleventh year, the company produces a wide range of 'add-ons' for mobiles, such as ringtones, wallpapers and mobile apps.
He says he was compelled to become an entrepreneur when life became too staid."
Indeed the co-founder of OnMobile says it's what drove him to leave his 'very comfortable job' working in the financial services sector in New York to start his own business developing value-added services for mobile phones.
Now in its eleventh year, the company produces a wide range of 'add-ons' for mobiles, such as ringtones, wallpapers and mobile apps.
He says he was compelled to become an entrepreneur when life became too staid."
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